Thursday, 1 May 2014

FMP Bar-code Photoshop

Fig. 1 Original With Little Brainstorm (author's own)

Fig. 2 Bar code I (author's own)

Fig. 3 Bar code II (author's own)

Fig. 4 Bar code III (author's own)

Fig. 5 Bar code IV (author's own)

Fig. 6 Bar code V (author's own)

My project is slowly developing into a consumerist project, it is now more about the lengths we go to in order to become what we are sold, so again, it's based on beauty and the effects of the media, but in a more broader sense. The bar code text above developed through a small brainstorm, I tried to create links between words, just like the following; 

Lines → bar codes → beauty products → buying "beauty"  self altering → fitting in → defined by looks  question of worth  what makes you? advertisement → messages → hidden messages  blurred lines → unconscious effects → the MIND

I created a bar code type, which I then altered the brightness/contrast of on Photoshop. I wanted to see the different effects lighting has on capturing the viewer's eye. I particularly like Figures 5 and 6, the less contract the writing has with the background, the more effective it has become, it seems like it should be the other way around instead.



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